I didn’t watch the debate last night. I was at the pub with my derby gang after training, which was a much better way to spend an evening.
So, this morning I thought I’d check the MSM for information about the debate. You know, what Kevin Rudd and Tony Abbott said, whether they announced any policies, and how their claims stacked up when they were fact checked.
I wanted some news.
Shush, I can hear your laughter from here.
This is the debate coverage across the top of smh.com.au this morning:
There’s an opinion piece by Peter Hartcher about who won – based on style, rather than substance – and 861 words by Judith Ireland (with AAP) about Kevin Rudd using notes during the debate and whether that makes him a cheater, and a video of the same news story. To put the 861 words about a simple “yes he had notes, no they weren’t allowed” into perspective, this whole post about the coverage on two websites is 476 words.
Hartcher’s piece mentioned that both Rudd and Abbott “ducked the question on building Sydney’s second airport”, so after reading the smh.com.au coverage I know about one question from an hour-long debate between the Prime Minister and Opposition Leader.
At dailytelegraph.com.au, there was one story at the top of the website this morning:
But it was replaced a short time later by this:
I guess they didn’t want smh.com.au to be the only ones shouting CHEATING CHEATERER.
The story is by Patrick Lion and it’s from the News Limited Network so it’ll be the same story on every website: Election debate: Kevin Rudd accused of cheating after using notes during debate. It’s 496 words about the notes, and not a single mention of any of the topics that were discussed. So, after reading the dailytelegraph.com.au coverage I don’t know anything about the questions in an hour-long debate between the Prime Minister and Opposition Leader.
Don’t get me wrong – the notes story is a story. But it’s not the story because it’s not really important. Having notes at a debate has fuck-all to do with helping people to decide which party’s plan for the future is the one they want to support. Because that’s the whole damn point of the debate.
But the notes story is an easy one to write. It’s a lot easier than reporting what Rudd and Abbott said and doing some research into their policy ideas and fact-checking their claims and finding a clever way to include all of this info in the same story so it’s actually useful to your audience.
PS – If you want to know about the content of the debate, abc.com.au has broken it down question by question, and junkee.com’s Jess O’Callaghan explains the debate with gifs in a piece that contains more info than Fairfax and News Ltd combined.